How to Sell Short Film on an OTT Platform

Estimated read time 4 min read
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For those who looking for how to sell short film online, this guide lays down the essential steps that, when followed through elegantly, make a short film a way of making money and entertaining the entire world.

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Selling short films on OTT (over-the-top) platforms can be a great way to reach a wider audience and generate revenue. Here are some steps you can follow to sell short film on an OTT platform:

  1. Choose an OTT platform: There are many OTT platforms out there, each with its own strengths and weaknesses. Some popular options include Vimeo On Demand, Amazon Prime Video, Google Play, iTunes, Shortfundly and YouTube. Consider factors like the platform’s audience, revenue-sharing model, and distribution fees when choosing which OTT platform to use.
  2. Prepare your short film for distribution: Make sure your short film is properly formatted and meets the platform’s technical specifications. Different platforms may have different requirements for video resolution, aspect ratio, and file format. You may need to work with a video encoding or mastering service to prepare your short film for distribution.
  3. Create a strong marketing plan: Even on a popular OTT platform, it can be challenging to get your short film noticed among the thousands of other titles available. Consider investing in a strong marketing campaign to promote your short film and drive traffic to the platform. This could include social media ads, email newsletters, influencer partnerships, and press outreach.
  4. Set your pricing and revenue share: Depending on the platform, you may have control over the pricing of your short film or it may be set by the platform. You’ll also need to agree on a revenue-sharing model, which determines how much of the revenue from your short film’s sales you’ll receive. Be sure to read the platform’s terms carefully and negotiate the best deal possible.
  5. Upload your short film and monitor its performance: Once your short film is ready, you can upload it to the OTT platform and start promoting it to your audience. Be sure to monitor its performance regularly and make adjustments to your marketing and pricing as needed to optimize your revenue.

Selling short films on OTT platforms can be a challenging but rewarding experience. By following these steps and working closely with the platform and your audience, you can maximize the exposure and revenue potential of your short film.

You can try these ways and learn about the industry, connect with other filmmakers, and get feedback on their work. Lot more OTT market players are coming into this space of short films & web series to buy & sell short film. Distribution makes you start earn immediately. Don’t miss this opportunity. It’s a growing OTT market available now in india and globally.

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About Shortfundly:

Shortfundly is an online technology and design-focused, data-driven OTT platform company that curates and shares the best short films and stories through our global multi-platform network. Our video and editorial platform enables a global audience to easily discover, watch, and share unique stories anywhere on their desktop and mobile devices.

If you plan to release and earn in OTT platform. Learn how to distribute short film via shortfundly.

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